Now that we’ve discussed how to attract students with your smart tech, it’s time to learn strategies to retain your students using your 2020 Armor gear and keep them engaged all year long. Are you ready? Let’s dive in.
The first way to keep your existing student base engaged using 2020 Armor, is by organizing targeted monthly events. Your school should strive to throw at least two events each month and they should fall into one of these three categories: new prospect, retention and profit generating. If you’re strategic about your events, you could attempt to plan crossover events - or events that serve more than one purpose. For example: a new student orientation (retention) might also be a time to sell gear (profit generating).
Below are some ideas of retention events you could throw at your school:
- Parents Night Out
- Bring a Buddy
- Progress Reports
Another great way to increase your student retention, is to craft your curriculum around your 2020 Armor smart tech. Once a month (or once per belt cycle), put an emphasis on skills like power, reflex or stamina. Build your class curriculum for that particular week around 2020 Armor games or drills that will measure these attributes. This is also a great way to get your students comfortable with our Smart Training Vests and Headgear!
Last but not least, we recommend that you utilize belt testing to increase your student retention. Using 2020 Armor during your belt testing will provide students and parents with performance metrics and data-driven goals for the first time. These metrics can be used to identify areas that your student needs to work on, as well as areas in which they are doing well.
Implementing these strategies will allow you to reap the benefits of your 2020 Armor gear long after the initial thrill has worn off. At 2020 Armor, we operate under the assumption that you can’t improve what you can’t measure. Both students and parents will love seeing the measurable results provided by our smart tech and your club will be on the cutting-edge of martial arts technology!